Marketing Manager

Job Description

Job Description

Company Introduction

Our client is a leading company in the hospitality, development and construction sectors.

Job Responsibilities and Duties

• Develop, coordinate, implement and manage marketing programs and events that uphold the groups' corporate image and identity in the local and international market;
• Manage a variety of brands which target different international and local audiences on various channels;
• Develop business cases for marketing programs at proposal stage and make recommendations on marketing tactics;
• Deploy successful marketing campaigns from ideation to execution;
• Build marketing programs to support specific marketing objectives across different channels and segments in support of the groups’ overall strategic marketing plan;
• Lead the execution of marketing programs and drive collaboration with different stakeholders whilst leveraging the right internal processes;
• Build strategic relationships and partner with key industry players, agencies and suppliers;
• Prepare an annual marketing budget and monitor on a regular basis;
• Oversee and approve marketing collateral in various forms across the various brands of the group;
• Develop organic and paid content, events, publicity initiatives, social media calendar per brand, lead generation campaigns, performance analysis;
• Produce relevant, topical and engaging content for our online channels;
• Measure and report on the performance of marketing campaigns;
• Keep up to date with the latest emerging trends and best practices.

Experience

• A University Degree in Communications, Marketing or a related field;
• At least 3 years of experience working as a Marketing Manager;
• Have a strong understanding and experience in offline and online marketing;
• Have experience in mentoring and managing a marketing team;
• Have proven experience in developing and executing complex marketing programs.

Personal Skills

• Excellent writing and communication skills;
• Able to multi-task and work with a hands-on approah;
• Creative and innovative marketer;
• Has a love for great copy, witty communication, and PR engagements;
• Excellent negotiation and problem-solving skills;
• Highly organised;
• Excellent time management skills;
• Strong project management skills.